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Website 3 mins to read

What are the benefits of an SSL certificate?

Security is a well-known benefit of an SSL certificate but it doesn't end there. We're here to help you discover the less known advantages of using HTTPS over HTTP, as well as warn you about certain myths.

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Technical excellence

Dawid Zimny

7th of Mar 2019

Website 3 mins to read

The role of chatbots in business communication

In the modern world, instant response is the standard for online communication. Slowly but steadily, this trend has transcended personal messaging and became the norm for customers browsing business websites. Real-time chats and social media are fundamental for businesses but the direction is slowly changing towards intelligent chatbots.

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Digital marketing

Dawid Zimny

21st of Feb 2019

Website 4 mins to read

The 5 most effective lead nurturing tips

Converting visitors into customers is a complex process. Most people visiting your website aren’t ready to buy. An excellent business website will persuade them to become leads. Your job is to nurture those leads and turn them into customers.

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Digital marketing

Dawid Zimny

14th of Feb 2019

Website 6 mins to read

How to improve website accessibility

With the ever-advancing technology, we now have more accessibility tools at our disposal than ever. People struggling with different types of sensory impairments can effectively browse websites, under one condition - the site has to be accessible. Unfortunately, the majority of the Internet is not friendly to the disabled.

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Accessibility User experience

Dawid Zimny

31st of Jan 2019

Website 4 mins to read

WordPress push notifications for your visitors

Promoting the content on your business website is crucial. A meticulously crafted article is ultimately a waste of resources if not enough people notice it. You’re most likely already promoting your content through social media and email campaigns, but only a small percentage of websites take advantage of push notifications. Those that do often can’t get them right. Here’s how your business can benefit from using push notifications on your websites and how to avoid the mistakes made by others.

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WordPress

Dawid Zimny

23rd of Jan 2019

Website 6 mins to read

WordPress keyboard shortcuts to streamline your workflow

Improving the efficiency of each step of your workflow is crucial for every type of business. WordPress keyboard shortcuts are a great way to streamline the content creation process on your website. The new editor introduced in WordPress 5.0 has an intuitive user interface, but some nested actions require multiple clicks to reach. We have prepared a collection of the most useful keyboard shortcuts and tips to make your experience even more seamless.

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WordPress

Dawid Zimny

10th of Jan 2019

Website 4 mins to read

Essential WordPress plugins we use for every website build

Our website builds are unique thanks to our refined strategy and analysis process. They meet the bespoke requirements of your business but even then we have a selection of essential WordPress plugins we use for most of our projects.

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WordPress

Dawid Zimny

20th of Dec 2018

Website 3 mins to read

Why you should avoid WordPress website templates

At first glance, pre-made WordPress website templates seem like a great choice. Getting one is cheap (some are even free) and the creators promote them as simple to use and rich in features. On further inspection, they are not sustainable and are a constraint for your business website.

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WordPress

Dawid Zimny

13th of Dec 2018

Website 5 mins to read

The 3 best stock footage sites with free videos

Searching for stock assets is frustrating. Most of the sites return inaccurate results or don't have the type of video you're looking for. To help you reduce the frustration, we've reviewed the top free stock video websites.

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Content Digital marketing

Tomasz Lisiecki

8th of Dec 2018

Website 6 mins to read

What is bounce rate and how to reduce it

While the definition of bounce rate is pretty straightforward, the implications of different values for various types of websites aren’t. The metric represents single-page visits to your site that end without further interaction. But does that mean high bounce rate is always bad? And on the contrary, is low bounce rate always good? How is it different from the exit rate? Let’s find out.

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Analytics North Star metrics

Dawid Zimny

22nd of Nov 2018

Website 3 mins to read

WordPress Gutenberg – what you need to know

WordPress 5.0 got its name from Johannes Gutenberg, an inventor who started the Printing Revolution. Can the next iteration of WordPress be as revolutionary as its namesake? Here's a rundown of what you can expect when upgrading to Gutenberg.

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WordPress

Dawid Zimny

15th of Nov 2018

Website 4 mins to read

Interactive website of the future: Chrome AR

Static sites are a thing of the past. Your visitors desire an interactive website and Google is taking it to the next level with Chrome AR. At the moment the feature is only available in the developer build of the browser, but we already have insight into how it can revolutionise our browsing experience - especially on mobile devices.

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Innovation

Dawid Zimny

31st of Oct 2018