A lead gen tool that engages 17.06% of people
Earnings calculator
17.06% more user engagement with the website thanks to our tool
We designed a tool for Courier Exchange that gives their customers accurate estimates of their earning potential on the platform.
89/100
WWW eco score
17.06%
more user engagement
Surveys
Tackling the biggest objection towards using the platform
Our client’s customers struggle with keeping their businesses profitable. So, they’re careful with investments in a software subscription.
User flow
Calculate the potential earnings
We designed a flow that allows people to calculate their potential earnings when using one or multiple vehicles.
Everyone can build the exact fleet they operate or plan to operate – from self-employed drivers to courier companies. It gives them full visibility of the earnings they can expect to get when using the Exchange.
Reduced the number of questions during sales calls
People talk to the sales reps already armed with the knowledge of what they can expect from the platform.
Explained the value we deliver through the software
Our integration with an external system updates the tool with data to show accurate estimates.
Broke the sales record set in the previous year
We’ve optimised the tool ahead of Black Friday in 2023 to capitalise on its popularity.
Key learnings from this feature
The most basic calculators can give your users value.
A strategically inserted tool can engage at least 1 in 5 people.
Helpful tools generate leads and reduce the lead-to-sale time.
Review
Here’s what the client thinks about the project
You can read the full review on Clutch.
The calculator is a great lead generator, but it also became a tool for our sales team. It’s really helpful to personalise the demo. When showing the platform, they have the ability to show people the average price for loads in their area. This really helps to get deals across the line.Luciana, Director of Marketing at Courier Exchange
Next story
We’ve optimised the website user journey for a SaaS company
We’ve optimised the user journey for a SaaS client in logistics by understanding their audience and redesigning the site navigation.
You’ll be one of a select few
We don’t work with just any business. We want to work with a select few that we cherish.
If this sounds like a partner you’d like for your business, book a 30-minute strategy call with our founder, Tomasz.
