The Design Sprint is an innovation framework designed by Jake Knapp at Google Ventures. The process solves big challenges in a week and is widely used as a product development tool.
Google used it to create Gmail, and Slack took advantage of Design Sprint to re-invent their marketing and get more customers – just to give you a few examples. We’ve successfully adapted the process to the web design industry, and we’ve written several articles about the journey.
I really liked Design Sprint workshops.Justyna, at
The Design Sprint is a new process for most people. It’s not immediately obvious how important are some of its aspects. This can easily spiral out of control, as one person’s assumption can have a knock-on effect on the entire group and the outcome. A skilled facilitator will alleviate most of these concerns, but it’s useful for every participant to know what “danger” is around the corner.
An innovation framework calls for an innovative approach to dining. When we facilitate Design Sprints, our choice of food and snacks is scientific. Even though we don’t bring heaps of chocolate, it’s still delicious and fun. And, in the end, there is some chocolate. 😉
The design sprint is an excellent innovation framework that brings the best out of the members of your team. But before diving deep into the exercises, the facilitators have an important job – to help you assemble the right design sprint team. Here’s are the key design sprint roles and tips on how to prepare a shortlist of participants from your company.
Includes tools to maximise your website potential.
