How to convert more with website user journey. Read white paper

Go back Close

Page 3 of 4 — 42 articles

All articles

Curiously useful content 14 mins to read

Solve problems in one hour with Lightning Decision Jam

Solving problems in a meeting is a bit of a myth. They drag on; the group gets overpowered by the loudest voices, and it usually ends with an email and an invitation to a follow-up meeting. What if I told you there’s an infinitely better way to do that? It takes just an hour, you can do it remotely and applies to any kind of problem.

Read the article

Tomasz Lisiecki

12th of Sep 2022

Curiously useful content 5 mins to read

Design sprint snacks – how to avoid sugar crashes

An innovation framework calls for an innovative approach to dining. When we facilitate Design Sprints, our choice of food and snacks is scientific. Even though we don't bring heaps of chocolate, it's still delicious and fun. And, in the end, there is some chocolate. 😉

Read the article

Dawid Zimny

5th of Aug 2022

Convert website traffic 10 mins to read

The unpretentious guide to writing website copy

Do you struggle with writing website content, whether during website redesign or after the launch? Trust me, it's an extremely common issue. It's alarming, but at the same time there are solutions everyone can use to make the process easier and more effective.

Read the article

Dawid Zimny

6th of Jun 2022

Convert website traffic 14 mins to read

Digital Psychology: How to Use It to Optimise Your B2B Web Design

Explore how web design psychology impacts B2B SaaS marketing. Learn how principles like anchoring, cognitive biases, and social proof shape decision-making.

Read the article

Tomasz Lisiecki

6th of Jun 2022

Curiously useful content 8 mins to read

Design sprint roles – how to assemble a design sprint team

The design sprint is an excellent innovation framework that brings the best out of the members of your team. But before diving deep into the exercises, the facilitators have an important job - to help you assemble the right design sprint team. Here’s are the key design sprint roles and tips on how to prepare a shortlist of participants from your company.

Read the article

Dawid Zimny

28th of Mar 2022

Convert website traffic 6 mins to read

The importance of readability and what is a good website readability score

Readability is a key challenge for every copywriter. It’s shapes the way you tell your story and gets your target audience engaged. However, not everyone is aware just how important readability is, or how to improve it. In this article, we will explore why you need to improve your readability score and which tools you can use to test & improve.

Read the article

Dawid Zimny

13th of Aug 2021

Drive website traffic 7 mins to read

How to improve SEO without writing content

Content is the key to ranking on search engines, but an overhaul of your copy is not always the answer to your SEO problems. Today we’ll show you why SEO isn’t what you think it is. You’ll learn about the overlooked aspects of website optimisation that influence how Google rates - and ranks - your website.

Read the article

Dawid Zimny

22nd of Jan 2021

Curiously useful content 9 mins to read

Cookie law in the UK – how to achieve compliance

The UK cookie law is among the most strict in the world. With that said, it's also one with some of the best guidelines on how to comply, making it easy for businesses. To make it even easier for you, our team has investigated the most common misconceptions and malpractice in cookie consent pop-ups to compile a guide for British businesses.

Read the article

Dawid Zimny

15th of Sep 2020

Convert website traffic 8 mins to read

11+ types of micro conversions you can track and how to do it

Tracking conversions is the key to making your website more profitable. However, the basic approach of only assigning a conversion to a sale won’t drive digital business growth. Here are all the micro conversion types that you can track on your website and how to do it.

Read the article

Dawid Zimny

23rd of Jun 2020

Convert website traffic 5 mins to read

How to calculate conversion value – formula & calculator

Proving the return on digital marketing spend is hard. The omnichannel initiatives are hard to track, which makes it easy to waste your marketing budget. The mistakes also cause a poor experience for your users. Even though we’re not an advertising agency, we highlight that it’s important to calculate the value of converting a website lead. Our team prepared two formulas and free calculators so that you can be in full control of profitable marketing campaigns.

Read the article

Dawid Zimny

21st of Apr 2020

Convert website traffic 10 mins to read

How to use A/B testing to improve a low traffic website

High-traffic websites run A/B tests and decide on a variant that works better. In the case of a low traffic website, this isn’t possible. You would either have to wait forever for the arrival of any meaningful data, or invest a lot of money from the get-go. We assume none of these options is viable, otherwise you wouldn’t be here.

Read the article

Tomasz Lisiecki

5th of Feb 2020

Curiously useful content 7 mins to read

Simplicity as a core value of a great customer experience

Is your business serving users what they need, when they need it, in the most straightforward and transparent way possible? Find out how big brands win over customers by following the simplicity prinicples.

Read the article

Dawid Zimny

27th of Nov 2019