Our process organises your chaos, shows the way forward, and delivers. Discover what makes it an effective tool for marketers tired of website disappointments.
B2B marketers trust our unique web design process
Stage 1
From the get go, we lay down the solid foundations. NerdCow captures what you need and keeps the momentum going. Our team will dive into the current site, brand, and analytics to nail the starting point. We’ll also talk to the stakeholders, and organise a project space, so that everyone’s in the loop.
As a wrap up of this stage, you’ll get a video that sums up our findings and provides the next step recommendations. This stage sets the course for what’s next.
Stage 2
Forget design by committee or “the loudest in the room wins”. Our no-nonsense workshops bring your team together and align their agendas, goals, and preferences. We shape up a website blueprint in focused, collaborative sessions. Then, using moderated user tests with your target audience we validate our assumptions.
But it isn’t just any website blueprint. It’s an interactive prototype that proposes an effective buyer’s journey, a core sitemap, key pages with layouts, and critical features to solve the challenge defined in the previous stage.
Stage 3
NerdCow treats your website as a product that needs to evolve – similarly to your software. It’s an ever-changing tool that plays the catch up game with your business. So, to keep it relevant, both teams drop ideas in your project space for us to refine – called pitches.
Our pitches are what a spark is to a bonfire – the beginning of something greater. They represent rough ideas that need shaping up. As a result, we get a constant stream of potential website changes that make the most impact. They also mark the start of our famous 6-week cycles.
Stage 4
No crunching. No yelling. No chasing. Sounds nice? In this 6-week long cycle, we deliver previously agreed pitches. Great balance of speed and quality. As an autonomous team, we take charge of designing and coding the new website features from start to finish – while keeping you in the loop.
You won’t have to wait until the end before seeing results. NerdCow aims to deliver business value as soon as possible. After rigorous testing, features go live – sometimes within days. If you’re ever in doubt, you can check your project space to see what’s up.
Stage 5
When a 6-week cycle ends, we take 2 weeks to clean up. You know… Bugs, typos, and optimisation. That’s also the time for you, the decision maker, to decide which pitches to include in the next cycle – with our guidance. It’s easy.
Ready?
Book a 30-minute 1:1 video call with Tomasz, our founder, to dive into our process, discuss challenges, and solution fit.