The coaching industry is booming, but the growth isn’t reflected in its digital presence. From a complete lack of branding, through technical issues, to missing convenient contact methods – here are the biggest problems you need to address right away, based on our thorough analysis of 50 coaching websites.
Digital marketing is growing by the hour. But do business owners appreciate its far-reaching implications? Digital marketing is much more than just paid advertising and generating organic traffic from SEO. It has the potential to change your business. Because it’s still fairly new, there’s not much awareness about all the risks and benefits.
If you respond to a customer after half an hour instead of just five minutes, the chance to qualify a lead is 21 times lower. However, marketers tend to underestimate the value of lead response time. Learn how to change their approach to qualify more leads and increase your conversion rates.
Mailing lists are still one of the best digital marketing channels. According to some sources, over 50% of email opens happen on mobile devices. They’re the first point of contact for many of your subscribers. However, adjusting email design to accommodate to smart devices is often overlooked by digital marketers. An optimal newsletter title length or even a single emoji can boost your open rates drastically. Here are our quick design tips for your email marketing campaigns.
Converting visitors into customers is a complex process. Most people visiting your website aren’t ready to buy. An excellent business website will persuade them to become leads. Your job is to nurture those leads and turn them into customers.
In the right hands, your website can become a powerful tool for lead generation. If it’s not purely informational or brand-oriented, there’s a chance you’re missing out on some great opportunities. We’ve compiled a list of methods that will help you generate more leads through your website.